Service Description

Agreeing common definitions, metrics and measurement methodologies underpins the ability of the hotel sector to benchmark performance, set common and comparable goals, and communicate consistently to customers and other stakeholders on the sustainability challenges and opportunities faced.

Greenview has been at the forefront of developing these industry-wide approaches for over a decade.

Our expertise combines the technical knowledge to propose solutions, based on robust data collection and analysis, as well as the ability to communicate with and engage industry stakeholders.

We know how to prioritise issues so that progress can be made, even if some challenges remain unresolved.

Net Zero Methodology for Hotels

We are currently writing an industry-wide methodology for setting a net zero pathway for hotels to be launched at COP-26 in November. Working in partnership with Tourism Declares a Climate Emergency, WTTC, PATA and the Sustainable Hospitality Alliance we are proposing approaches and managing the stakeholder feedback process. The methodology will align with the requirements of the Science Based Targets initiative and the UN’s Race to Zero.

Hotel Carbon Measurement Initiative

We researched and developed the first version of the Hotel Carbon Measurement Initiative (HCMI), the industry-agreed methodology for measuring the carbon emissions of a hotel stay or meeting.

Hotel Waste Measurement Methodology

Greenview was the technical lead for the development of the Hotel Waste Measurement Methodology, launched in partnership with WWF in 2021. This methodology provides the first comprehensive manual for industry-wide measurement and reporting of waste and food waste.

Clean the World Framework for LCA and SDG Impacts

We developed a new framework for measuring the social and environmental impacts of the global social enterprise, Clean the World. The framework included a Life Cycle Analysis (LCA) approach and measurement against the relevant Sustainable Development Goals (SDGs).

Benchmarking methodology for Cruise Destinations

On behalf of the UN World Tourism Organization (UNWTO), Greenview developed a methodology for benchmarking the sustainability of cruise destinations in Asia.